{"id":9830,"date":"2024-08-10T18:06:01","date_gmt":"2024-08-10T18:06:01","guid":{"rendered":"https:\/\/digitalmoxie.com\/dm\/?post_type=portfolio&#038;p=9830"},"modified":"2024-08-26T01:59:18","modified_gmt":"2024-08-26T01:59:18","slug":"ucaas-buyers-toolkit","status":"publish","type":"portfolio","link":"https:\/\/digitalmoxie.com\/dm\/portfolio\/ucaas-buyers-toolkit\/","title":{"rendered":"UCaaS Buyer&#8217;s Toolkit Campaign"},"content":{"rendered":"\r\n<p>This campaign consisted of an <a href=\"https:\/\/www.vonage.com\/resources\/publications\/ucaas-buyers-toolkit\/\">interactive Ceros piece<\/a>, an <a href=\"http:\/\/digitalmoxie.com\/dm\/wp-content\/uploads\/2024\/08\/b3636e74-d4f2-41a3-97b5-0ad0a9f66c00.pdf\">accompanying downloadable pdf<\/a> and used social and display ads to drive traffic to the experience. We tested text only and illustrated ad options and let the platforms optimize based on ad performance. Those who provided information to download the pdf were also dropped into an email nurture stream for UCaaS prospects.<\/p>\r\n<p><br \/>Click below to view each animated ad.<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>&nbsp;<\/p>\r\n<span class=\"image-placeholder video\" style=\"padding-bottom:31.25000000%\"><video controls class=\"video-js-el vjs-default-skin vjs-minimal-skin wp-video-shortcode\" src preload=\"auto\" width=\"800\" height=\"250\" mp4=\"http:\/\/digitalmoxie.com\/dm\/wp-content\/uploads\/2024\/08\/BuyersGuideUCaaS_EN_CT800x250-px.mp4\" data-vsetup=\"[]\" playsinline=\"playsinline\"><source type=\"video\/mp4\" src=\"http:\/\/digitalmoxie.com\/dm\/wp-content\/uploads\/2024\/08\/BuyersGuideUCaaS_EN_CT800x250-px.mp4?_=1\" \/><\/video><\/span>\r\n<p>&nbsp;<\/p>\r\n<span class=\"image-placeholder video\" style=\"padding-bottom:31.25000000%\"><video controls class=\"video-js-el vjs-default-skin vjs-minimal-skin wp-video-shortcode\" src preload=\"auto\" width=\"800\" height=\"250\" mp4=\"http:\/\/digitalmoxie.com\/dm\/wp-content\/uploads\/2024\/08\/CVTookitUpgrade_CTBAN800x250-px.mp4\" data-vsetup=\"[]\" playsinline=\"playsinline\"><source type=\"video\/mp4\" src=\"http:\/\/digitalmoxie.com\/dm\/wp-content\/uploads\/2024\/08\/CVTookitUpgrade_CTBAN800x250-px.mp4?_=2\" \/><\/video><\/span>\r\n<p>&nbsp;<\/p>\r\n<span class=\"image-placeholder video\" style=\"padding-bottom:100.00000000%\"><video controls class=\"video-js-el vjs-default-skin vjs-minimal-skin wp-video-shortcode\" src preload=\"auto\" width=\"640\" height=\"640\" mp4=\"http:\/\/digitalmoxie.com\/dm\/wp-content\/uploads\/2024\/08\/video.mp4\" data-vsetup=\"[]\" playsinline=\"playsinline\"><source type=\"video\/mp4\" src=\"http:\/\/digitalmoxie.com\/dm\/wp-content\/uploads\/2024\/08\/video.mp4?_=3\" \/><\/video><\/span>\r\n","protected":false},"excerpt":{"rendered":"<p>This campaign consisted of an interactive Ceros piece, an accompanying downloadable pdf and used social and display ads to drive traffic to the experience. We tested text only and illustrated ad options and let the platforms optimize based on ad performance. Those who provided information to download the pdf were also dropped into an email&hellip;<\/p>\n","protected":false},"author":1,"featured_media":9840,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"portfolio_category":[5,68],"portfolio_tag":[],"class_list":["post-9830","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-digital","portfolio_category-print"],"acf":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/digitalmoxie.com\/dm\/wp-json\/wp\/v2\/portfolio\/9830","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitalmoxie.com\/dm\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/digitalmoxie.com\/dm\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/digitalmoxie.com\/dm\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/digitalmoxie.com\/dm\/wp-json\/wp\/v2\/comments?post=9830"}],"version-history":[{"count":6,"href":"https:\/\/digitalmoxie.com\/dm\/wp-json\/wp\/v2\/portfolio\/9830\/revisions"}],"predecessor-version":[{"id":9843,"href":"https:\/\/digitalmoxie.com\/dm\/wp-json\/wp\/v2\/portfolio\/9830\/revisions\/9843"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digitalmoxie.com\/dm\/wp-json\/wp\/v2\/media\/9840"}],"wp:attachment":[{"href":"https:\/\/digitalmoxie.com\/dm\/wp-json\/wp\/v2\/media?parent=9830"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/digitalmoxie.com\/dm\/wp-json\/wp\/v2\/portfolio_category?post=9830"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"https:\/\/digitalmoxie.com\/dm\/wp-json\/wp\/v2\/portfolio_tag?post=9830"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}