Empowered Legacy Planning

Logo and Identity System

Tasked with designing a logo and identity system for a law firm specializing in estate planning, our goal was to convey comfort and professionalism in a simplistic manner. We aimed to bring a sense of peace to those proactively planning for their partners and families.

We crafted a logo and identity system that combines modernity with tradition, reflecting timeless principles while embracing contemporary sensibilities. Using a subdued color palette, we instilled a feeling of calm and assurance, mirroring the peace of mind that comes with meticulous planning.